#1:
DON'T cake it on; more coverage doesn't hide your wrinkles, it actually makes you look older!
DO know that "less is best." Get a sheer foundation or a light tinted moisturizer like our Serum Foundation and lightly apply all over face. Press a damp makeup sponge into areas where you have wrinkles to soak up excess. Use a foundation stick only to treat individual blemishes or spots. "Less is best" may seem counterintuitive but the more skin you can see, the better! As long as your skin is well-hydrated, fresh skin looks more youthful than an obviously covered complexion!
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